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FISHER & PAYKEL WINS THE TRUST OF THE NATION - AGAIN!
Fisher & Paykel has won the coveted Reader's Digest's Most Trusted Brand award on both sides of the Tasman for the second year running.
The awards come as fitting recognition of our 75-year heritage of breakthrough design innovations in ovens, cook tops, refrigerators, dishwashers, washing machines, and dryers.
"We are incredibly proud to win this award two years in a row. With so many competing pressures for consumer dollars, winning consumer trust is incredibly important," says Peter Russell, General Manager Marketing for Fisher & Paykel. "We don't take our customers for granted and want them to know we listen to their feedback and are continually working on ways to make our products even better. For Fisher & Paykel, the awards demonstrate the continuing loyalty the brand commands in its home country, New Zealand, while also showing just how far the company has come in the minds of Australians during its 21 years in this market."
"Australians have come to know and trust Fisher & Paykel as a company that promotes forward-thinking design and rigorous testing of products to ensure outstanding quality and reliability backed up by genuine 24/7 after sales service," says Mr Russell.
Now in its 11th year, the Reader's Digest Most Trusted Brand awards have become a trusted 'stamp of approval' in their own right, acknowledged internationally as a reliable sign of a brand's credibility.
Trust is a precious commodity that Fisher & Paykel intends to go on earning.